Eli’s Lids was started by a local OC mom, Kara-Noel, after she found out she was expecting her first little boy in 2006. After doing some shopping for “boy stuff” she quickly discovered that often baby boys get the short end of the stick when it comes to fashion and style.
Soon after she began developing her line, starting at the top with Lids. After multiple prototypes she came up with Lids for today’s hip baby. Whether your son (or daughter!) is a surfer, skater, snowboarder or just plain rocks, she has created a Lid that will reflect your family’s style without looking too “baby!”